Tired of rebuilding designs in web editors?

Stop Re-building. Start Automating.

Most automation tools force designers to become "template builders" in clunky web editors.

Personalia lets you keep your InDesign files and turns them into a high-speed production pipeline.

You Design. Personalia Delivers.

Personalia helps preserve your design intent from concept to output. You focus on design — we handle the IT infrastructure and scalability to produce assets on-demand, from one to hundreds of thousands.

Design Integrity

Craft templates in Adobe InDesign that preserve your creative intent — every asset stays true to your brand standards.

Speed-to-Market

Generate hundreds or thousands of personalized variations in minutes. Personalia's cloud infrastructure handles the production so your campaigns launch faster.

Cost Savings

Eliminate repetitive design work and IT overhead. No servers to manage, no software to install — just create once, reuse endlessly.

Bring your InDesign creativity to life, at scale.

Your designs deserve more than shortcuts or generic online editors. With Personalia, you work directly in Adobe InDesign — start from an existing design or build a new template from scratch. Once your template is ready, upload it to Personalia and we handle the rest: generating assets on-demand, at any scale, while preserving your fonts, colors, and layouts. No more managing dozens of design files for variations. No servers to manage, no software to install — just design once and let us do the heavy lifting. Here is how it works:

Step 1

Design Templates

Create data-ready templates in Adobe InDesign and use our personalization plugin to activate variable content.

Personalia InDesign Plugin
Personalia Plugin

Upload & Connect

Package and upload your template to Personalia, then link it to your data workflows via API or built-in integrations.

Personalia Workspace
Step 3

Generate & Deliver

Send data to generate unique PDFs, PNGs, or JPGs—ready to download, and handle within your process or workflow.

Personalia CURL

Outgrown Your Current Tools?

If you've hit the ceiling with web-based design automation, you're not alone.

The Problem

Web-Canvas Tools Fall Short

Web-based automation tools use a browser to "take a screenshot" of your design. The result? Fonts render differently, layouts shift, and advanced typography is impossible.

  • No GREP styles or nested styles
  • No optical kerning or complex ligatures
  • No print-ready output (CMYK, bleeds, spot colours)
The Personalia Difference

Server-Side InDesign Rendering

Personalia renders your InDesign templates server-side with full fidelity — not a web browser. If it looks right in InDesign, it looks right in the output. Every time.

  • Full support for every InDesign typography feature
  • Press-ready output with full colour management
  • Trusted by enterprise teams worldwide

Adobe InDesign Integration

Design in Adobe InDesign, then package your templates for Personalia. Our platform supports the most commonly used InDesign features, letting you stay in the creative environment you're familiar with.

  • Design templates in InDesign and package them for use with Personalia

  • Control dynamic images, text, paragraph and object styles

  • Define visibility rules for layers and spreads

  • Implement business rules and logic within the template

Adobe InDesign Integration

Creative Control, Powered by Data

When you design for Personalia, you're designing with XLIM - our rendering engine that turns your Adobe InDesign layouts into dynamic, personalised masterpieces. Your creative process stays exactly where you want it: inside InDesign, with your original file always remaining the source of truth.

Static Elements

100% Fidelity

Any part of your design that remains constant is rendered with full InDesign fidelity. Use the most complex features for backgrounds, brand assets, and fixed layouts.

Dynamic Elements

Data-Driven

When you link an object to data, XLIM simulates InDesign's rendering—supporting professional typography, styles, colours, and layout logic like auto-flow and copyfitting.

What You Can Make Dynamic

Dynamic Text & Typography

Insert variable text with full control over fonts, paragraph styles, and typographic settings. Each instance maintains professional quality.

Dynamic Images

Place images from asset libraries or live URLs. Images automatically scale and crop within frames as designed.

Data-Driven Styles

Apply paragraph and object styles automatically based on data, ensuring design consistency across every variation.

Conditional Layers & Spreads

Switch layers or entire spreads on or off based on data, creating targeted versions within a single template.

Dynamic Barcodes

Generate QR codes and barcodes directly from live data and place them anywhere in your design.

Multi-Page Automation

Produce personalised brochures, catalogues, or reports with data controlling content across every page.

Stay in the Green Zone: The Preflight Tool

The XLIM Preflight panel is your real-time assistant, providing live creative guidance and instant validation to ensure your design is optimised for the Personalia API before you even finish it.

Live FeedbackFeature ValidationAPI-Ready Output

Every piece generated by Personalia—whether PDF, PNG, or JPG—perfectly reflects your original creative intent with production-ready quality including CMYK colours, bleeds, and professional print settings.

"Implementing Personalia has been a game-changer for our design team. We can now create beautiful, on-brand materials at scale with consistent quality. Our production time has decreased by 70% while maintaining our high design standards."

Sarah Johnson

Creative Director

See It In Action

Experience Personalia's powerful features with our interactive demo.

Sample Marketing Coupon

One template setup to accommodate four different products, two different layouts, and infinite options.

Toggle to reverse the layout of the coupon

Template ID:

7e15015c-cf37-42b5-b87e-ab3311b24673

Preview

Your preview will appear here

Fill in the form and click "Generate Asset"

One Template, Multiple Outputs

Design once and deliver content optimized for both digital and print channels.

Digital Assets

Automatically generate RGB PDFs, JPGs, or PNGs with optimal file size for email and digital distribution.

Print-Ready Files

Generate high-resolution 300 DPI PDFs with bleeds, crops, and spot colours for professional printing.

Brand Consistency

Maintain perfect colour accuracy across all channels, from RGB for screens to CMYK and spot colours for print.

Time Savings

Reduce production time by eliminating the need to create separate designs for digital and print.

Ready to Transform Your Design Workflow?

Start creating templates that maintain your design integrity while saving time and resources.